“If an idea is true in all aspects, it then should be able to be blended with another true idea and not contradict nor waver.”
I don’t remember who told me this or what was the event that may have surrounded this subject only that I felt it was time to challenge this idea as well as ideas from various thinkers. I challenge was of three business ideas from four industry thinkers.
From Simon Sinek, I selected his idea of “Start with Why” where he states that great leaders focus first on “why they do what they do”, and not on what they do. Then I went back in history and selected Everett Roger’s graph of the “Diffusion of Innovation” which describes how innovation and ideas are acquired by the masses in various categories. Finally, I applied the “Progression of Economic Value” concept created and promoted by Joseph Pine and James Gilmore in their book “The Experience Economy: Work is Theater & Every Business a Stage”.
If these ideas were in fact founded on true principles and not presumption, I should be able to blend them into a cohesive compound idea that also will stand true. In principle, by apply these ideas, they should all mesh easily and compliment each other. So here is that blended visualization with 3 blended ideas on business.
As you can see, some very interesting concepts emerge as the three ideas are overlapped one other. The “Diffusion of Innovation” demonstrates how ideas shift from innovation to mass market goods. In the same line, Pine and Gilmore’s “Progression of Economic Value” (PEV) enforces this same thinking by illustration of the economic offerings in comparison to value and market acquisition. Also Pine and Gilmore’s principle of PEV aid in identifying key business leaders as well as price focused providers.
The last idea is that of Simon Sinek’s “Start with Why” concept where he communicates the idea that great leaders focus on the WHY or as he elaborates, their Cause. By leading with a cause, they communicate why they do what they do and not what they do. Sinek determines this idea generates a strong belief by those who follow a cause. Simon offers examples, much like Pine and Gilmore, that James Ziemer of Harley Davidson, Howard Schultz of Starbucks, Steve Jobs of Apple, and Sir Richard Branson of Virgin Airlines all lead their companies with a cause and innovation and that the majority of the early consumers bought into the idea and not the product.
If these ideas are true and when combined never waver, than the overall truth here in this example could be “An experience and transformation is founded in belief in an idea and that idea can create stronger, greater business offerings and not those focusing on the cost of a product and competing on price.”
So where do you stand on this idea or ideas? Which ideas would you want to overlap to see how they relate?
I would enjoy the challenge so send me a message or tweet out a replay to @IdeaFreak.