Designing an experience is not an easy task. There are many variables, elements to keep aware of and various stages to consider. Many companies spend hundreds of thousands, if not millions of dollars trying to shift their business into the Experience Economy. To design an experience for customers requires shifting your thinking about what a …
The Day the Circus Came to Town: Study of the 5Es+2
Before you click away, this is not an advertisement, story or article for any circus, rather an example of how the Flow of the Experience can work for your business. If you're not familiar with the flow of the Experience model or what is commonly being called the 5E's, then take a moment to grab …
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Experience Theme Tool
What guides an Experience Designer? What criteria governs the design? Designing or conceptualizing an experience for customers, patients, clients or guests requires more than designing the stage, scenery and props, it entails full conceptualization of flow, form and purpose. These elements can be easily over-looked during the long design process causing a design to get …
Beers and Pets: How to sort your friends
Yes, I do mean using a few beers and your pets to determine the type of friends you have. This week's post and episode on Visual Thinking with Dr. Draw is all about trust and companionship. Based on a story shared to me from a fellow Experience Economy Expert, Dennis Mosley Williams, I decided to …
Virtual Meeting Etiquette
As the modern spins and more and more of us attend virtual meetings, its time that we started treating the virtual meeting with a little dignity for our fellow virtual attendees. We seem to have forgotten the rules of gathering because of the remoteness and physical detachment that the digital world has created in our …
Having Your Cake
Have you even had to teach someone about diagrams, say your kids and found it hard to just speak to it? Maybe you should try drawing it out and using some examples. In school one of the most useful diagraming tools is the Venn Diagram. Unfortunately I feel it has gone to the pit of …
Mapping The New You
If you're sitting there reading there's a good chance that your career path has taken some hits, You've switch jobs a few times and now you're possibly pondering another change. The challenge is not looking for the next job, the challenge is defining who you want to become. Everyday, hundreds of people face having to …
Sounds of Caring
Sound... its one of the five senses. With experiences, sound plays a large role in the engagement process of the experience. It would only make sense that sound would have its experts in environmental harmonics. Yoko K. Sen is one of those experts. A self-proclaimed Sound Alchemist and confirmed by associates and clients, she has …