In the world of experiences, there are four realms or types of experiences. This Un-Workshop explores how these realms can enhance your design or even rethink your business on engaging customers differently. miniworkshop-04Download
MiniWorkshop #2 – Memory
Memories are a key part of experiences. How we remember is not as important as what we remember. When designing experiences there are three key factors that govern our recall process; where we were when the experience happened, what we were doing at the time of the experience , how it made us feel. It …
Stop The Boring Workshops
After 30 years of conference going, presentations and so-called 'Hands-on seminars', I have had enough. I am tired of so called workshops being hour long commercials that provide little tools or insights that i can actually use in my business. So, I took action and redesigned what a workshop should be. What I created was …
Experience Theme Tool
What guides an Experience Designer? What criteria governs the design? Designing or conceptualizing an experience for customers, patients, clients or guests requires more than designing the stage, scenery and props, it entails full conceptualization of flow, form and purpose. These elements can be easily over-looked during the long design process causing a design to get …
Business of Emotion
What business are you in? What are you selling? A Little History: For the past 15 years, I have been actively involved in the Experience Economy and its principles originally expressed by Joe Pine and Jim Gilmore from their book, 'The Experience Economy.' Over the course of time, I have met some incredible business leaders and fascinating ambassadors of the Experience …
Living on the Grid: Experience Focus
Hello, thanks for reading "Living on the Grid" series This is the fourth in a series of 2x2 grids to help explain or demonstrate concepts from the world of business.. In this edition, I wanted to look at emotional memory. Recently, I have been doing some research on emotional triggers and memory. I began exploring …
Living on the Grid: Spending Time
Hello, thanks for reading "Living on the Grid" series This is the third in a series of 2x2 grids to help explain or demonstrate concepts from the world of business.. In this edition, I wanted to look at time spent and the perceived value. In numerous conversations around value or an experience with various experience …
Living on the Grid: Type of Experience
Hello, thanks for reading "Living on the Grid" series This is the second in a series of 2x2 grids to help explain or demonstrate concepts from the world of business.. In this edition, I wanted to look at the type of experience companies stage for their customers. This is a direct adaptation from B. Joseph …