What guides an Experience Designer? What criteria governs the design? Designing or conceptualizing an experience for customers, patients, clients or guests requires more than designing the stage, scenery and props, it entails full conceptualization of flow, form and purpose. These elements can be easily over-looked during the long design process causing a design to get …
The “Invisible Gift” is given with every interaction your business has with a customer. Many times we overlook it or don’t even realize we give it, but it happens.
Okay, you've read, heard and shared enough about the "crisis", so stop for a moment and switch your mindset. Let's talk about you, your future customers and your business. Today is the first day of the rest of your business life to paraphrase. The past is unchangeable and what will be may never be the …
So, recently, I had developed a set of conversation starter cards for business adapted from a diagnostic program I created in 2005 called WayPoint. The deck was a simple 2x2 formatted exercise that any business could perform. While developing the cards I created numerous adaptations until one was finally selected. In the process of development, …
Using visual thinking and sketchnotes to find new customers.
I have fond memories of my grandmother and the simple house she lived in. She wasn't well off financially, but rich in vision and imagination. As a child, she took me on many adventures to far off lands all while sitting on the back porch. She taught me much about vision, imagination and often about …
Many of us have the proverbial coin jar or piggy bank somewhere in a corner of room or on a shelf. When we have the opportunity, we drop in a few coins. We do this to save for a raining day or to purchase that special something. Slowly, over time, the coin number increases to …
thINKing Canvas 