Hello, thanks for reading "Living on the Grid" series This is the third in a series of 2x2 grids to help explain or demonstrate concepts from the world of business.. In this edition, I wanted to look at time spent and the perceived value. In numerous conversations around value or an experience with various experience …
Living on the Grid: Type of Experience
Hello, thanks for reading "Living on the Grid" series This is the second in a series of 2x2 grids to help explain or demonstrate concepts from the world of business.. In this edition, I wanted to look at the type of experience companies stage for their customers. This is a direct adaptation from B. Joseph …
Living on the Grid: Economic Value
So, recently, I had developed a set of conversation starter cards for business adapted from a diagnostic program I created in 2005 called WayPoint. The deck was a simple 2x2 formatted exercise that any business could perform. While developing the cards I created numerous adaptations until one was finally selected. In the process of development, …
A Game of Strategy and Tactics
One of my favorite activities for participants during strategy workshops is that of “Future History.” I have adapted a classic model into a blend of strategy and tactics to provide numerous clarifications and guidance for those individuals or companies wanting to elevate their game or change their current business direction. The object of this activity …
Is Your Business Movie Trailer-worthy?
Had an interesting conversation with a musician about creating a video sampler of his work. The conversation eventually turned into an impromptu video training session. I sourced a few images from my photo library to create the video below in the form of a movie trailer. I use iMovie to create a quick and simple, …
Coloring Books are so Passé
So this is what a well known author told me about my, back then, business coloring book, “adult coloring books are passé and will never fly." That didn't stop me from doing it anyway. Three months after that statement I released my first coloring book based upon a business book called “Coloring the Experience Economy”. …
Being There at Launchfest
On November 13th, 2019 in Cleveland, Ohio at the Rock-N-Roll Hall of Fame, Joe Pine and James Gilmore launched the 20th anniversary edition of the Experience Economy. THe big focus was on competing for customer’s Time, Attention and Money. The presentation was a 90 minute presentation on this topic that Time is limited, Attention is …
Launchfest 2019 Experience Economy
Experiential Realms Preparing to head to Cleveland for the 20th Anniversary launch of the Experience Economy book with B. Joseph Pine II and James H. Gilmore. I packing my pens, pads and a few extra goods for the show. Coloring the Experience Economy - Illustrated principles Hope to see many ambassadors of the Experience there …
