Visual Cognition

The growing adaptation of visual facilitation, graphic recording, visual scribing and visual thinking has become quite apparent in the mainstream of business development and change. If you're not familiar or confused by these terms or processes, it probably would be wise time to research these unique practices. As the thINKologist, even I, myself, find these …

Before I Brand

Branding. A very illusive prey. Many have attempted to find what branding is, but few can contain the wild beast. It seems to me that branding has become a catch-all phrase far-reaching outside of its original description. It has become as varied as marketing has and even interchanged with this term. Worst yet, "brand" is …