Throughout history, the world has seen various economic eras. In the beginning commerce was created by the exchange of materials extracted from the earth. This was the Commodities Economy. It wasn’t until people began customizing and packaging commodities into small stock items called goods that the economic offer progressed. This was the next evolution of economics we now call the Goods Economy.
Once more a shift happened in the economy when these same goods were now being offered as part of services for customers in order to save time, thus the birth of the Services Economy began to grow. As all things evolve, the Services Economy would give way to a new type of economic offer, not one of acquisition of things, rather one of doing things.
Companies like Disney gave birth to the next progression of offerings, the Experience Economy. An economic shift from customers acquiring products with a focus of time well saved to engagements of time well spent. It is this era that is driving dramatic change and creating unprecedented opportunities for growth.
Now you can learn to understand and leverage this shift away from Goods and Services to Experiences.
The Experience Workshops
Experience Economy Workshop: Learning To Evolve Economic Value of Your Business in the Experience Economy. An interactive workshop on the principles and tools behind staging true Experiences. Learn More
Designing Experiences: A focused guided workshop on designing engagements for customers and patients alike. An interactive and always fun program with real world applications. Learn More
Workshops are guided by a Certified Experience Economy Expert.
Change Mapping Workshop
Change Mapping: By leveraging the use of Graphic Facilitation and visual thinking, this workshop explores the possibilities and opportunities around change. This workshop is an hands-on interactive session designed to help individuals, small businesses and organization to visualize and map the path of change. Learn More