I believe that everyone should be able to achieve success. Many times it requires thinking differently to see the way. So, I use visual thinking and graphic mapping to help others achieve their dreams, ideas, and plans.

My Philosophy

Dream: Make them big, embrace your ideas.

See: Transform your intangible ideas into tangible plans and images that allow others to see your dreams and ideas.

Believe: When you have an idea that you and others can see, then everyone can begin to believe in the idea. As the saying goes, “Seeing is believing.”

Achieve: Everyone who believes in the dream or idea can help it become real.

Unique Tools: Through the use of interactive play, wordplay, and experimentation, teams can explore and discover unseen possibilities that can help shape any project.

“Kevin Dulle is one amazing talent! As I’ve seen many times, not only can he visually translate any discussion in real-time, but he can lead any group in thinking creatively and developing ideas. I’m in awe.”

Author: B. Joseph Pine II

How I help you engage your audience deeper

Mapping Complexity:

Some ideas are hard to verbally communicate. In your mind you have a very clear shape and look to your idea, but words have different meaning and conjure different ideas to each person who may hear those words. When you visually map an idea, especially if it is complex, people see exactly what you need them to see to understand.

A Visual Translation of ideas is a key function of making intangible and complex ideas tangible. They can also help shift from confusion and disbelief to clarity and believing in the idea. Belief in an idea can lead to achieving that idea with others.

Recording Conversations:

Remember the last conference you attended, leadership meeting, or planning session you attended or even led? Chances are you spent mass amounts of time creating content, printing pages of handouts and planning guides only to discover no one remembers exactly what was covered or where they shelved the handouts and report.

The lack of engagement or over production of text material can quickly lead to idea disassociation or worse, lack of follow-through on important ideas, strategy or even interdepartmental relationship. Capturing conversations visually provides three major benefits that the traditional practices do not. First, the content is given contest in a quick and understandable format. Second, visual translation of a gathering shows how ideas and actions interconnect between people, departments or firms in a single page and not get lost in pages and pages of text.

Finally, and most importantly, visual translations create memory triggers to all those that were present days, weeks, and even months following the event. Imagery created during a gathering provide memory shortcuts to key issues presented without needing extensive written content. Our ability to remember is much greater when visual triggers can help unlock those memories and ideas.

Community Walls:

Surveys are a limited if not useless method of getting information or insight from your attendees. Very few people like to take surveys, especially when they don’t address issues personal to them. CommunityWalls can. These visual walls capture attendees thoughts and are presented in a fun graphical form for all to see. The wall creates an event community that is engaging and insightful to the viewers and the the stager.

Using Community Walls allows attendees to express themselves about a key subject or the event in general. They share ideas, comments and impressions from the gathering that a survey would not know how to uncover if attendees actually responded to them.

Community Walls also provide a powerful tool for marketing that no marketing plan can create because it is created and shared by attendees at the event and through various social media channels willingly. No more pushing out of content, the attendees become the marketing engine with a direct connection to others with similar interests.

These type of visual recordings also provide the organizers with a powerful follow-up tool to see what really stuck in the minds of their attendees. Ideas that can help refine the next event. A key question on a community wall can unlock ideas and insights that attendees may not share in a traditional survey. Attendees feel connected at a deeper level. They feel that their ideas have value to the community. They are engaged and become part of the created collaborative content of the event. The wall makes it personal and inclusive.

If you would like more information on how the use of visuals can enhance and engage audiences, send me a request and let’s talk.

Experience Design Workshop for the Non-Designer.

What’s a fUn-Workshop? It’s a staged interaction around experience design that will engage any business owner, entrepreneur, design teams, or experience designer on the creation or transformation of a business or event from a traditional delivery into an experience that becomes a destination for customer. It is based on a unique and easy-to-follow program called the ERY Method.

The method does not require you to be an experience designer, understand the nuances of the Experience Economy, or even have any design background. The fUn-Workshop is designed to engage people’s thinking in a playful and enjoyable progression which will help create an business that is a traditional delivery into an experience that creates greater value to the owner and the customer.

“One of the most engaging and enjoyable workshops I have attended in years about shifting from a service to that of an experience and helping my business grow.”

Dennis Moseley-Williams

“This was the best event I’ve been to!”

Carolene Méli : Experience Strategist & Advisor | Founder of Brands of the Med

“It’s stupidly brilliant! “

James Wallman : CEO, World Experience Organization

Want to create some fun and engagement for your next gathering, then send me a request and then let’s talk.

My Story

Many people ask me why I do Visual Translations. The answer is easy. I enjoy helping others communicate better and have their ideas become understood and memorable.

Most of how we communicate is visual, literally almost 90%. We’re visual creatures by nature. Yet, too many people rely only on the spoken or printed word to help convey ideas and hope that others understand and retain what was shared. The dilemma is that many of us spend much of our energy trying to communicate ideas, strategies and intentions with only words. The challenge with this is there are no memory triggers associated with this form of communication. With no visual triggers, there is nothing to help people remember what you are trying to express. The shocking results from university research on memory tells us that people only remember 9-10% at best of what your told them months later.

Hello, my name is Kevin Dulle and I help others communicate, explain easier, and think better through the use of illustrated visuals.

I have been creating illustrations for over 40 years for both myself as art and for others as explanation imagery. I combine my love of illustration with a formal education in design, mathematics, logic and a career in architecture to create images that enhance ideas. Sounds pretty heavy right? Well maybe it is, and this is what makes what I do so unique. I combine each of these disciplines into the medium of Visual Translation. Simply stated, I convert other’s ideas, communication, and conversations into hand-drawn visual storyboards and images so people understand better and see the same information and retain ideas longer.

Growing up in Missouri, all my life I have heard the phrase ‘show me.’ It’s even our state motto. A motto I have taken to heart with a passion for helping others see ideas. My motto is simple, people must see to believe in an idea, Once people believe, then they can act on that idea making it possible to achieve.

Meetings, gatherings, lectures and workshops all have become to formulated. Content is reused over and over, mostly because people resource existing content and try to make it work for their need or, worse, rely on text and the spoken word to try and convey ideas. My goal is to help people communicate better and have their ideas remembered.

Don’t believe what you read, see for yourself who some of my clients are and how their sharing their thinking so that those ideas stick clearly in the minds of others. Take a peek at some of the different ways visual translation have been used.

Client List

Some Visual Examples

The thINKery is a unique place/space to create new ideas that are Bigger, Bolder, and Better to help spark the imagination of what could be possible. The thINKery does not exist in one single location, it is a space wherever people need want to gather and begin making the ordinary extraordinERY.

The thINKery is a staged environment that provides permission to be playful and creative when people are seeking experience design or unique problem solving.

Unlike traditional workshops where the agenda is defined by a clock, the Un-Workshop follows the timing of the creation and development of the idea. Ideas do not happen at predetermined moments in time, so the agenda is fluid to better guide groups through the creative thinking process. Because this method is different, the format no longer acts like a workshop it becomes something better and quite different.

Highlighted at the World Experience Organization gatherings. Rank 10 out of 10.

One tool for creative Experience Design is the ERY Method. This is no idea generator like you have experienced before. The ERY Method was designed to spark ideas, understand complex concepts around Experience Design for both the seasoned experience designer and the non-designer. It doesn’t matter your skill level or your background, the ERY Method is designed and develop to help anyone create an experience through a creative process of wordplay and visualization. Its more play and laughter than work and debate.

This Un-Workshop ERY Method tool has help many to develop and design experiences from traditional services. It takes place-making to whole new level of excitement and imagination.

How does it work?

Take a small group of people (10-30) at any place or space of your choice. (Best if its away from the daily grind.)

Don’t need to provide them with any prep or fixed agenda. Provide a few hours to get engaged. The more time, the greater the amount of engagement and creation of ideas.

I’ll stage the thINKery and guide them through an engaging and though-provoking session that will unleash their creative juices and help create some amazing places of experience. They will understand what an experience business is and how they can actually begin the design process being an actual experience designer.

Do you want to challenge your people at the next executive retreat, conference or designer gathering? Do you need it to be engaging and memorable and not death by Powerpoint or a one hour commercial, then send me a request and let’s make it happen.



Concepts, ideas and conversations from my (th)INKing Canvas shared. Welcome.